Varsity Nine Announce Exciting FOOTBALL Ambassador Partnership With JIM FRASER
Jim Fraser, who was instrumental in helping build one of the most successful academy systems in world football, is joining Varsity Nine as a key advisor to help further its mission of creating elite pathways for talented football players.
“This is a landmark moment for Varsity Nine. Jim Fraser’s experience, having helped steer what is arguably the most prolific academy system in global football, represents a major step for our organisation. To have someone of his calibre join our mission is a huge endorsement of what we’re building — and a game-changer for the players we support. Jim’s deep knowledge of elite development environments will directly inform how we innovate, operate, and push performance standards across our programmes.”
This partnership will allow Jim and Varsity Nine to further their shared commitment to providing multiple pathways for elite talent, including U.S. college soccer scholarships, international football tours, and opportunities to secure professional contracts. By combining Jim’s unparalleled experience in elite development with Varsity Nine’s innovative and data-driven approach, the collaboration will help ensure young athletes have access to life-changing opportunities both on and off the pitch.
Jim echoed his enthusiasm about joining Varsity Nine, saying:
“I’m very excited to be involved with Varsity Nine. I’ve been to a couple of the showcase games and I’ve been really interested in the company’s mission and feel it’s fascinating how many alternative pathways there are for young players. This is an incredibly professional, unbelievably data-driven football company offering players the chance to play in the U.S college system or in the UAE and Australia, which is just an unbelievable opportunity. After 30 years of working in youth development, I’m excited to offer my guidance and knowledge with Varsity Nine athletes.”
